As the millennials in India continuously attempt to click on that “wow” second and immediately share it with pals on social media, Artificial Intelligence (AI)-enabled cameras with “minds of their own” are the longer term that may create excellent photographs for them, a high Canon government has emphasised.

Cameras have develop into clever previously few years with built-in capabilities like smarter chips, Wi-Fi assist, good capabilities, higher velocity and enhanced efficiency. “We are on the right path when it comes to infusing AI into cameras. The experience of the last 80 years has helped us catch new trends early — be it in chips, designs, smart functions or controls. Software development is the key to stay ahead,” Kazutada Kobayashi, President and CEO, Canon India, advised IANS.

Sensing the way forward for AI-enabled cameras, Google has launched “Clips” — a digital camera that makes use of AI to determine when it ought to take an image or video. The clip-on digital camera routinely adjusts its decision in line with the scenario and has a 130-degree lens to suit extra of the scene within the body. When it senses one thing memorable round, it clicks a 15-second-burst .

Canon India has additionally launched “EOS M50” — a brand new mirrorless digital camera for the youth that homes the “DIGIC 8” picture processor to make sure higher image high quality and comes with 4K film capturing functionality. According to Kobayashi, camera-centric smartphones are giving the corporate a renewed push to give you “serious” cameras as India is an evolving market and so are the calls for and expectations of the purchasers.

“The relationship between a smartphone camera and a real camera is interesting. With smartphones, more and more people are now clicking pictures which have given us a thrust as people are now keen to have better image quality with AI embedded into it. This is a good takeaway from the smartphone market to build Next-Gen cameras,” Kobayashi added.

Canon is bullish on the imaging expertise being a service for the Internet of Things (IoT) business that’s rising exponentially in India. “IoT is the future of the connected devices and systems around us. Canon has capabilities like the entry of optical information via camera lens or data analytics via microprocessors. Camera is a very strong entry point to gather information, process and digitise it, and get the desired output. Camera will provide an edge for all IoT devices in the future,” the Canon government famous.

On questioning whether or not Canon may even start manufacturing in India, Kobayashi mentioned: “India has a high potential for manufacturing. We have made visits to prospective venues and done feasibility assessments. We don’t have concrete plans as of now to share on bringing a certain product range for manufacturing into the country but yes, we are certainly looking into this”.

The Indian digital camera market is rising in each the B2B and B2C segments for Canon. “The impact of demonetisation and GST are now settled and people are ready to spend more money on cameras. I keep my fingers crossed for the second half of this year when the festive season begins. In the B2B segment, we achieved double-digit growth last year and expect to repeat the performance this year too,” Kobayashi added.